Digital Media Planner/Junior Planner

Objectives of the Role:
The Digital Media Planner is responsible for executing all day-to-day digital media planning, media buying. To prepares media plans and other deliverables, and executes media plan implementation. 

Business Responsibilities:

  • Develop strategically solid media recommendations with supporting rationale
  • Develop and execute media plans, set up media plan or working with industry digital media vendors /publishers.
  • Manage buy (social media platform and ad networks) , analyze campaigns, and recommend tactical changes to maximize campaign performance.
  • Assist in analysis of research to develop strategies and tactics
  • Work within analytics, trafficking, ad-serving, and finance to ensure successful campaign management
  • Manage day-to-day plan changes and maintenance of media plans
  • Respond to competitive requests
  • Research and compile competitive data
  • Other responsibilities as assigned

People Responsibilities:

  • Ability to work in a team environment that promotes collaboration
  • Strong customer service skills
  • Ability to communicate effectively at all levels
  • Ability to work successfully within a team as well as independently

Skills and Behaviors:

  • Strong quantitative and analytical skills
  • Solid understanding of mathematical concepts
  • Strong understanding of Facebook ad, Google Analytics, Google Adwords and other social media platforms.
  • Knowledge of all aspects of Digital Media.
  • Basic understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements
  • Detail-oriented with exceptional critical thinking and problem-solving abilities
  • Ability to prioritize and multi-task, work successfully with teams, and work under pressure
  • Strong communication, project management and time management skills
  • Advanced Excel skills, intermediate PowerPoint and Microsoft Word skills

Qualifications and other relevant information:

  • Bachelor’s degree or higher and English speaking is preferred
  • 1+ years related experience


** Advance training is available for those qualified candidates only.

Job Type: Full Time
Job Location: Yangon

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