Challenge
Leicester city wants to create awareness and increase the number of Thai fans, both on their social media and real life.

Solution
We create Online Campaign, seeking for the luckies Leicester city’s Thai fans who will be selected to meet & greet Leicester city team and take a flight to enjoy the match at England.

Idea
Create Online Application “Siam- Fox Hunter” on microsite, daring the online Leicester city’s fans to visit the site and test their ‘Fox Blood’.
The application will allow players to answer the exclusive questions of Leicester city step by step.

The points that each player gets will define the player’s style that match each Leicester city team member.